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Web Wednesday warmly welcomes Internet measurement guru Will Hodgman from the USA. Will is currently the Executive Vice President for International and M:Metrics for ComScore.
For those of you who look at online advertising, Will was the founder of AdRelevance - the online advertising measurement tool and he was also the founder of the mobile measurement firm, M:Metrics. Will sold M:Metrics to comScore last year and now runs their mobile measurement business as well as comScore’s international business.
Will shall give us a scintillating look at some interesting digital measurement data and insights, hopefully both for mobile and the web.