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The ANA Annual Conference – The Masters of Marketing is the premiere event for senior marketers and chief marketing officers. This conference is a unique opportunity to engage with the “masters” of our profession—the thought leaders in our community who are driving our profession forward. The annual conference provides the leadership and industry influence to open up new possibilities to lead our community.
The three-day agenda will feature chief marketing officers and marketing industry thought leaders. The focus of the conference will be issues critically important to ANA members.
Past topics have included:
* Technology’s impact on marketing
* Aligning your marketing organization with growth
* Innovation
* Marketing accountability
* Reinvention of marketing
* Integrated marketing communications