The shops, boutiques, restaurants and bars of trendy West Division between Milwaukee and Leavitt will rock the holiday cheer on Saturday, December 5th at the annual Do-Division Holiday event. Beginning at 11 am and continuing throughout the evening, those who make the trek along this holiday trail can enjoy decked out Division Street merchants – boasting incredible deals on everything from designer duds to renowned cuisine.

A family-friendly occasion, the Do-Division Holiday event is a fun way for Chicago residents and visitors alike to become acquainted with a distinctive corridor of Chicago filled with unique and independent businesses that are matchless in charm. The street will be charged with the warmth of the holidays, as seasonal activities like FREE horse-drawn carriage rides (from Ashland to Leavitt) help revelers get into the spirit.

Sponsored by JACK-FM, this year’s lineup of participating local merchants includes: Paper Doll, Noir, The Smoke Daddy, Janiks, Edge, Building Blocks, Ruby Room, Anjenu, Doggy Style, Elevenzees, Greenheart, Evil Olive, Penelopes, Ie dress, Event Studio, d/Division, Gold Star Bar, The 50 Fifty, Mana, Via Carducci La Sorella, Letizia’s Natural Bakery, Enoteca Roma Winebar & Bruschetteria, Crust, Small Bar, Boundary, Pump, Threadless, Modern Dental, Renegade and Wicker Park Fitness. The event features:

Fashion: Deep discounts of 25 to 50 percent off of boutique owners’ picks for the hottest new fall look.
Food: Specials on West Division Streets best appetizers, entrees and desserts...and the chefs behind the creations at the respective restaurants.
Drinks: Exciting places to meet and relax over a glass of wine or a cocktail.
Holiday: Creative and original gift ideas for hosts and hostesses that go beyond the traditional flowers or a bottle of wine.

In addition to this winter wonderland jaunt full of surprises and merriment, strollers who spend $40 will receive a gift certificate good for discounts at participating businesses. For more information, visit www.do-division.com or call Willa Reynolds, 312-961-5583.

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