SVASE Overcoming The Early Sales Challenge - The First $10 Million

SVASE Overcoming The Early Sales Challenge - The First $10 Million

Start: 05/21/2008 - 6:00pm
End: 05/21/2008 - 8:00pm

Contact Info:
Crow Canyon Country Club, 711 Silver Lake Drive, Danville, CA 94526
Dana Shultz
Email: dana@danashultz.com
URL:www.svase.org/?q=node/1001

East Bay Series Real-life Stories of Entrepreneurial Success"

Overcoming the Early Sales Challenge – the First $10 Million

The go-to-market stage is the period of greatest risk for start-ups. Once product risk has been addressed, “de coding” how to sell and market is essential. Most start-ups end up selling to a different buyer and market than they originally envisioned, often for a different application and price and with a different set of critical product capabilities. The challenge is to quickly identify who the actual buyer is and adjust the product accordingly. Learn how to survive and thrive in this perilous period from those who have succeeded and from those who have benefited from that success.

Agenda:
6-6:30 pm: Networking and Hors D'oeuvres
6:30-8 pm: Panel discussion and Q/A

Pre-registration closes 9 AM the day of the event.

COST: (Includes buffet dinner, coffee and tea; cash bar available)
Members - $25
Affiliates who advertise this event - $25
General Public - $35

Walk-ins: Add $10 to rates above

LOCATION: Crow Canyon Country Club, 711 Silver Lake Drive, Danville, CA 94526.

DIRECTIONS: Exit I-680 at Crow Canyon Road. Take Crow Canyon east approximately one mile. Turn left at El Capitan, then take the first right to the guard gate. After checking in at the gate, take the third left turn (just past the tennis courts) into the clubhouse parking lot.

DRESS: Business casual or business attire, please - no jeans or shorts allowed.

This event is co-sponsored by Rose Ryan, www.roseryan.com, Claremont Creek Ventures, www.claremontvc.com, and Sonnenschein Venture Technology Group, www.sonnenschein.com.