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Old Spice and Exotic Social Media Animals
Wednesday September 15, 2010 from 8:00pm - 8:45pm
NemoHQ
1875 Southeast Belmont Street
Portland, Oregon 97214 Get Directions
Dean McBeth, Sr. Strategist P&G Brands at Wieden + Kennedy and Old Spice Community Manager gives us a look at how Old Spice utilizes emerging platforms and a user’s existing narrative with the Brand to execute integrated Advertising campaigns.
Added by The New Communicators on August 19, 2010
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Category: Education
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