Amber Case and her partner Aaron Parecki are the founders of GeoLoqi. GeoLoqi is a private, real-time mobile and web platform for secure location data, with features such as Geonotes, proximal notification, and sharing real-time GPS maps with friends. Geoloqi has been covered in the Willamette Week and Oregon Business. It has been presented at eComm, Open Source Bridge, Show and Tell PDX and Research Club under the alias Non-Visual Augmented Reality with SMS and GPS.

What will you learn:
*Why developers of apps should look at what users want to do now, as well as what users want to do in their future.
*Why social apps should try to mirror real–world relationships
*Why sharing should be about who you share with as well as how long you want the information to be available.
*Why developers should think about making apps "ambient” and require less user interaction.

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