ExactTarget Webinar: Subscribers Rule Deliverability Webinar

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As a marketer, you know that deliverability impacts your email marketing success—and your ROI. But did you know that optimizing your reputation in the eyes of each individual subscriber is the cornerstone to deliverability success?

Today more than ever, marketers who fail to understand how they're viewed by ISPs and their subscribers face an uphill battle. The future brings an increasingly complex deliverability environment as ISPs, blacklists, and marketers learn to work together. With this comes additional responsibility for the marketer.

For years, ExactTarget has educated marketers about deliverability best practices such as:

• Double opt-in
• CAN SPAM requirements
• Email authentication
• List hygiene

Continuing our tradition, ExactTarget is hosting Julie Katz of Forrester Research for a can't-miss live webinar on how marketers can improve deliverability once they're already doing all the right things. Join us for an hour, and you'll walk away knowing what you should be doing today (and more importantly, what you can do tomorrow) to maximize your email marketing deliverability.