WHO / WHAT:
Recording artists Chris Brown, Julianne Hough and Ne-Yo have partnered with Wrigley’s gum to update the traditional Wrigley’s gum “jingles” for Doublemint®, Juicy Fruit® and Big Red®, and are holding a private concert to celebrate the launch of the remade tunes. Chris and Julianne will perform some of their hit songs and as well as their new jingles, and all three will be on hand to celebrate the partnership and entertain the crowd of lucky fans.

Concert hopefuls can line up at pre-determined NYC landmarks for a chance to ride onboard a Wrigley’s branded bus to the concert location. Doublemint, Juicy Fruit and Big Red buses will transport the first 164 (2 Busloads of 82) fans in line at each location to the concert venue (see below for exact pickup locations).

Wrigley’s Bus Pickup Locations:
Rockefeller Center: WEST side of Fifth Avenue between 49th and 50th Street.
Macy’s: NORTH side of 34th Street (in middle of block @ first crosswalk) between 7th and 8th Aves.
Union Square West: WEST side of street between 15th & 16th Street.

WHEN:
July 29, 2008
Bus pickup begins at each location: 2:00pm
Concert beings: 3:30pm

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