http://upcoming.yahoo.com/venue/44584/ All events in Manchester Digital Development Agency on Upcoming. Sun, 04 Oct 2009 00:54:48 -0700 Upcoming 60 en-us The course will appeal to designers, developers and administrators. The day is jam-packed as there's a lot to cover (make sure you sleep well the night before!) and we'll really get you up to speed with what Drupal has to offer.256
]]> http://upcoming.yahoo.com/event/4559075/ http://upcoming.yahoo.com/event/4559075/MCR/Manchester/Introduction-to-Drupal/ Mc Jim http://upcoming.yahoo.com/event/4559075/#comments 53.487 -2.24106 Sun, 04 Oct 2009 00:54:48 -0700 2009-10-04T00:54:48-07:00 Introduction to Drupal 20091130 20091130 http://upcoming.yahoo.com/venue/44584/MCR/Manchester/Manchester-Digital-Development-Agency/ http://upcoming.yahoo.com/venue/44584/ Manchester Digital Development Agency 117-119 Portland Street Manchester England M1 6ED United Kingdom http://manchesterdda.com/ +44 (0)161 255 8111
What will I learn?

All aspects of email marketing planning, from setting realistic objectives and strategies through to improving deliverability. This in-depth course will cover the following topics:

Email marketing planning
• Setting realistic objectives
• Reviewing options for email communications preferences and profiles
• Defining an appropriate touch strategy
• Getting the most from your list through segmentation and targeting
• Strategies to improve deliverability
• Briefing on the latest privacy laws, guidelines and codes

Improving email campaign results
• Defining multi-message campaigns
• Multichannel marketing - integrating email with offline marketing
• Using behavioural / response-based targeting

Improving enewsletter results
• Assessing current enewsletter effectiveness beyond open and click rates
• Matching content and offers to audiences to achieve results
• Integrating enewsletter and campaign activity
• Improving your enewsletter templates to increase response
]]> http://upcoming.yahoo.com/event/1850301/ http://upcoming.yahoo.com/event/1850301/MCR/Manchester/Email-Marketing-Training/ E-consultancy http://upcoming.yahoo.com/event/1850301/#comments 53.487 -2.24106 Wed, 18 Feb 2009 10:30:03 -0700 2009-02-18T10:30:03-07:00 Email Marketing Training 20091126 20091126 http://upcoming.yahoo.com/venue/44584/MCR/Manchester/Manchester-Digital-Development-Agency/ http://upcoming.yahoo.com/venue/44584/ Manchester Digital Development Agency 117-119 Portland Street Manchester England M1 6ED United Kingdom http://manchesterdda.com/ +44 (0)161 255 8111